Ved Vaker is an original brand concept created by Erica Pierson for a Store Design class project. The top left shows the V logo designed for the brand. This slide describes the brand and customer through images shown.
This slide features details of the interior design elements that are featured in the Ved Vaker store design created by Erica Pierson.
3D model of proposed store interior, designed by Erica Pierson using SketchUp. Model is to scale with real materials sourced to render realistic details.
Close up shot of the dressing rooms and shoe salon created in SketchUp for the Ved Vaker store.
Magazine editorial headline created in Photoshop.
Digital collage made with Photoshop using scanned drawings, found objects, magazines, photos, and painted paper towel.
Anthropologie mood board created in Photoshop.
Technical Drawing & Design course assignment to create a space using SketchUp. Erica Pierson original art museum inspired by Gothic architecture.
Visual Technology & Design course assignment to create a new store concept for the contemporary brand Nasty Gal. This slide shows materials used in the store design.
Slide depicts entire elevation of the Nasty Gal store designed by Erica Pierson using the program Visual Retailing.
Detailed view and description of the shoe area of the newly designed Nasty Gal store.
Detailed view of the dressing rooms designed digitally in Visual Retailing program.
Digital Photoshop advertisement created for a lingerie brand, Blueberry, developed by Erica Pierson.
Blueberry brand development mood board designed using Photoshop and Illustrator. Blueberry lingerie line created for women with smaller breasts.
Inspired by Game of Thrones this mood board was created to show the fall fashion concept for a potential photo shoot. Created in Photoshop.
Game of Thrones inspired this mood board was made to show the spring fashion concept for a potential photo shoot. Created in Photoshop.
Collage created for Display Graphics course using scanned images and textures. Collage made in Photoshop by editing images to make them unique for this project.
Original advertisement created by Erica Pierson in Illustrator for a conceptual television show, Mid Evil, which would be a black and white animated program based in the Medieval time period.
Digital Magazine collage created in Photoshop with scanned magazine images.
Scanned magazine images, and scanned found objects. Created in Photoshop.